PRIVACY PROTECTION

Name and contact of the person responsible pursuant to Article 4 (7) GDPR

Name: Jörn Binde
Address: Königstraße 134 b, 32427 Minden
Telephone: 0571 28013
Fax: 0571 85111
E-Mail: joern.binde@binde-optik.com

Data Protection Officer

Name: IT Consulting Partner
Address: Bornestraße 3, 32361 Preußisch Oldendorf
Email: dsb@icopa.de

Security and privacy of your personal information

We consider it our primary responsibility to protect the confidentiality of the personal information you provide and to protect it from unauthorized access. That's why we use the utmost care and state-of-the-art security standards to ensure maximum protection of your personal information.

As private company we are subject to the provisions of the European Data Protection Regulation (DSGVO) and the regulations of the Federal Data Protection Act (BDSG). We have taken technical and organizational measures to ensure that the data protection rules are respected both by us and by our external service providers.

Definitions

Legislation requires that personal data be processed lawfully, in good faith and in a manner that is reasonable for the data subject ("lawfulness, fairness, transparency"). To ensure this, we inform you about the individual legal definitions that are also used in this privacy statement:

1. Personal data
"Personal data" means any information relating to an identified or identifiable natural person (hereinafter the "data subject"); a natural person is regarded as identifiable, which can be identified directly or indirectly, in particular by association with an identifier such as a name, an identification number, location data, an online identifier or one or more special features, the expression of the physical , physiological, genetic, mental, economic, cultural or social identity of this natural person.

2. Processing
"Processing" means anyone, with or without the aid of automated procedures, operations or records, in connection with personal data such as collection, collection, organization, ordering, storage, and the like Adaptation or alteration, reading, querying, use, disclosure through transmission, dissemination or other form of provision, matching or linking, restriction, erasure or destruction.

3. Restriction of Processing
"Restriction of Processing" is the marking of personal data stored with the aim of limiting its future processing.

4. Profiling
"Profiling" is any type of automated processing of personal data that consists in using that personal information to evaluate, in particular, personal aspects that relate to a natural person Analyze or predict aspects of work performance, economic condition, health, personal preferences, interests, reliability, behavior, whereabouts or relocation of that natural person.

5. Pseudonymisation
"Pseudonymisation" is the processing of personal data in such a way that personal data can no longer be assigned to a specific data subject without additional information, provided that such additional information is kept separate and technical and organizational Are subject to measures to ensure that the personal data can not be assigned to an identified or identifiable natural person.

6. File System
"File System" is any structured collection of personal information accessible by specific criteria, whether that collection is centralized, decentralized or organized by functional or geographic considerations.

7. Responsible
"Responsible" means a natural or legal person, public authority, agency or body that alone or together with others decides on the purposes and means of processing personal data; where the purposes and means of such processing are determined by Union law or the law of the Member States, the controller or the specific criteria for his appointment may be provided for under Union or national law.

8. Processor
"Processor" means a natural or legal person, public authority, agency or body that processes personal data on behalf of the controller.

9. Recipient
"Recipient" means a natural or legal person, public authority, agency or other entity to whom Personal Data is disclosed, whether or not it is a third party. However, authorities which may receive personal data under Union or national law in connection with a particular mission are not considered to be recipients; the processing of such data by the said authorities shall be in accordance with the applicable data protection rules in accordance with the purposes of the processing.

10. Third party
Third partyis a natural or legal person, public authority, body or body other than the data subject, the controller, the processor and the persons under the direct responsibility of the controller or the processor are authorized to process the personal data.

11. Consent
An "informed consent" of the data subject is any expression of volition voluntarily given in an informed and unambiguous manner in the form of a statement or other unambiguous confirmatory act by which the data subject expresses his understanding that it agrees with the processing of personal data concerning them.

Lawfulness of processing

The processing of personal data is only lawful if there is a legal basis for processing. The legal basis for the processing may, in accordance with Article 6 para. 1 lit. a - f DSGVO in particular:

a. The data subject has given his consent to the processing of the personal data concerning him for one or more specific purposes;
b. the processing is necessary for the performance of a contract to which the data subject is a party or for the performance of pre-contractual measures which are carried out at the request of the data subject;
c. the processing is necessary to fulfill a legal obligation to which the controller is subject;
d. the processing is necessary to protect the vital interests of the data subject or any other natural person;
e. the processing is necessary for the performance of a task in the public interest or in the exercise of public authority delegated to the controller;
f. processing is necessary to safeguard the legitimate interests of the controller or a third party, unless the interests or fundamental rights and freedoms of the data subject requiring personal data protection prevail, in particular where the data subject is a child ,

Information about the collection of personal data </ ​​b>

(1) In the following we inform about the collection of personal data when using our website. Personal data is z. Name, address, e-mail addresses, user behavior.

(2) When contacting us by e-mail or using a contact form, the information you provide (your e-mail address, your name and telephone number if applicable) will be stored by us to: To answer your questions. We delete the data in this connection after the storage is no longer required, or the processing is restricted, if legal storage obligations exist.

Collection of Personal Information When Visiting Our Website

In the case of merely informative use of the Website, ie if you do not register or otherwise provide us with information, we will collect only the personal data that your browser transmits to our server. If you wish to view our website, we collect the following data which is technically necessary for us to inform you about our website and to ensure its stability and security (legal basis is Art. 6 (1) sentence 1 lit. DSGVO):

- IP address
- Date and time of the request
- Greenwich mean time (GMT) time zone difference
- Content of the request (concrete page)
- access status / HTTP status code
- amount of data transferred
- site requesting it
- browser
- operating system and its interface
- language and version of the browser software.

Use of Cookies

(1) In addition to the aforementioned data, cookies are stored on your computer when using our website. Cookies are small text files stored on your hard disk stored in the browser you are using and by which the site that sets the cookie receives certain information. Cookies can not run programs or transmit viruses to your computer. They serve to make the Internet offer more user-friendly and effective overall.

(2) This website uses the following types of cookies, the scope and operation of which are explained below:

- Transient cookies (add. a.)
- Persistent cookies ( to b.).

a. Transient cookies are automatically deleted when you close the browser. These include in particular the session cookies. These store a so-called session ID, with which various requests from your browser can be assigned to the common session. This will allow your computer to be recognized when you return to our website. The session cookies are deleted when you log out or close the browser.
b. Persistent cookies are automatically deleted after a specified period, which may differ depending on the cookie. You can delete the cookies in the security settings of your browser at any time.
c. You can configure your browser setting according to your wishes. B. decline the acceptance of third-party cookies or all cookies. Undertow. "Third Party Cookies" are cookies that have been set by a third party, and therefore not by the actual website on which you are currently located. Please note that disabling cookies may not enable you to use all features of this website.
d. We use cookies to identify you for follow-up visits if you have an account with us. Otherwise you would have to log in again for each visit.
e. The Flash cookies used are not detected by your browser but by your Flash plug-in. Furthermore, we use HTML5 storage objects, which are stored on your device. These objects store the required data regardless of your browser and do not have an automatic expiration date. If you do not want to process the Flash cookies, you must install a corresponding add-on, eg. Eg "Better Privacy" for Mozilla Firefox (https://addons.mozilla.org/en/firefox/addon/betterprivacy/) or the Adobe Flash killer cookie for Google Chrome. You can prevent the use of HTML5 storage objects by using private mode in your browser. In addition, we recommend that you regularly delete your cookies and the browser history manually.

Other functions and features of our website

(1) In addition to the purely informational use of our website, we offer various services that you can use if you are interested. To do this, you will generally need to provide other personal information that we use to provide the service and for which the aforementioned data processing principles apply.

(2) We sometimes use to process your data from external service providers. These have been carefully selected and commissioned by us, are bound by our instructions and are regularly inspected.

(3) Furthermore, we may disclose your personal data to third parties if we offer action participations, sweepstakes, contracts or similar services together with our partners. For more information, please refer to your personal data or below in the description of the offer.

(4) Insofar as our service providers or partners are based in a country outside the European Economic Area (EEA), we inform you of the consequences of this circumstance in the description of the offer.

Use of our webshop

(1) If you wish to order in our webshop, it is necessary for the conclusion of the contract to provide your personal information we need to process your order. Mandatory information necessary for the execution of the contracts is marked separately, further details are voluntary. We process the data provided by you to process your order. For this we can pass on your payment data to our house bank. The legal basis for this is Art. 6 para. 1 sentence 1 lit. b DSGVO. You can voluntarily create a customer account, through which we can save your data for later purchases. If you create an account under "My Account", the data you provide will be revocable. All other data, including your user account, you can always delete in the customer area

(2) We are required by commercial and tax regulations to store your address, payment and order data for a period of ten years , However, after two years we are restricting processing , d. H. Your data will only be used to comply with legal obligations.

(3) In order to prevent unauthorized access by third parties to your personal data, in particular financial data, the ordering process is encrypted using TLS technology.

Newsletter

(1) With your consent you can subscribe to our newsletter, which will inform you about our current interesting offers. The advertised goods and services are named in the declaration of consent.

(2) To register for our newsletter, we use the so-called double opt-in procedure. This means that after you have registered, we will send you an e-mail to the e-mail address specified in which we ask you to confirm that you wish to receive the newsletter. If you do not confirm your registration within 24 hours, your information will be blocked and automatically deleted after one month. In addition, we store your IP addresses and times of registration and confirmation. The purpose of the procedure is to prove your registration and, if necessary, to inform you about possible misuse of your personal data.

(3) The only requirement for sending the newsletter is your e-mail address. The specification of additional, separately marked data is voluntary and will be used to address you personally. After your confirmation, we will save your e-mail address for the purpose of sending you the newsletter. The legal basis is Art. 6 para. 1 sentence 1 lit. a GDPR.

(4) You can withdraw your consent to the newsletter at any time and unsubscribe from the newsletter. You can declare the cancellation by clicking on the link provided in each newsletter e-mail, via this form on the website, by e-mail to info@firma.de or by sending a message to the contact details provided in the imprint.

(5) We point out that we evaluate your user behavior when sending the newsletter. For this evaluation, the emails sent include so-called web beacons or tracking pixels that represent one-pixel image files stored on our website. For the evaluations, we link the data mentioned in § 3 and the web beacons with your e-mail address and an individual ID. The data are collected exclusively pseudonymised, so the IDs are not linked to your other personal data, a direct personal reference is excluded. You can object to this tracking at any time by clicking on the separate link provided in each e-mail or informing us via another contact path. The information will be stored as long as you have subscribed to the newsletter. After logging out, we store the data purely statistically and anonymously.

Children

Our offer is always intended for adults. Persons under the age of 18 should not submit any personal data to us without the consent of their parents or guardian


Rights of the data subject

(1) Withdrawal of consent
If the processing of the personal data is based on a given consent, you have the right to revoke the consent at any time. The revocation of consent does not affect the legality of the processing carried out on the basis of the consent until the revocation. For the exercise of the right of withdrawal, you can always contact us.

(2) Right to acknowledge
You have the right to ask the person responsible for a confirmation of your processing of personal data concerning you. You can request confirmation at any time using the contact details above.

(3) Right to information
If personal data is processed, you can request information about this personal information and the following information at any time:

a. the processing purposes;
b. the categories of personal data being processed;
c. the recipients or categories of recipients to whom the personal data have been disclosed or are still being disclosed, in particular to recipients in third countries or to international organizations;
d. if possible, the planned duration for which the personal data are stored or, if this is not possible, the criteria for determining that duration;
e. the existence of a right to rectification or erasure of personal data concerning you or restriction of processing by the controller or a right to object to such processing;
f. the existence of a right of appeal to a supervisory authority;
g. if the personal data are not collected from the data subject, all available information on the source of the data;
h. the existence of automated decision-making, including profiling, in accordance with Article 22 (1) and (4) GDPR and, at least in these cases, meaningful information about the logic involved and the scope and intended impact of such processing on the data subject.

If personal data are transmitted to a third country or to an international organization, you have the right to be informed of the appropriate safeguards under Article 46 of the GDPR in connection with the transfer. We provide a copy of the personal data that is the subject of the processing. For any additional copies you request of a person, we may charge a reasonable fee based on the administrative costs. If the application is submitted electronically, the information must be provided in a standard electronic format, unless otherwise stated. The right to receive a copy under paragraph 3 shall not affect the rights and freedoms of others.

(4) Right to rectification
You have the right to demand that we correct your incorrect personal data without delay. Taking into account the purposes of processing, you have the right to request the completion of incomplete personal data, including by means of a supplementary statement.

(5) Right to cancel ("Right to be Forgotten")
You have the right to ask the person responsible to delete your personal data without delay, and we are obliged to delete personal data immediately if one of the following reasons applies:

a. The personal data are no longer necessary for the purposes for which they were collected or otherwise processed.
b. The data subject withdraws the consent on which the processing was based, in accordance with Article 6 (1) (a) or Article 9 (2) (a) GDPR, and lacks any other legal basis for the processing.
c. In accordance with Article 21 (1) of the GDPR, the data subject objects to the processing and there are no legitimate grounds for processing, or the data subject objects to the processing in accordance with Article 21 (2) GDPR.
d. The personal data were processed unlawfully.
e. The erasure of personal data is necessary to fulfill a legal obligation under Union or national law to which the controller is subject.
f. The personal data were collected in relation to information society services offered pursuant to Article 8 (1) of the GDPR.

If the person responsible has made the personal data publicly available and is obliged to delete them in accordance with paragraph 1, he shall do so taking into account available technology and implementation costs, appropriate measures, including technical means, to inform data controllers processing the personal data that an affected person has deleted all links to such personal data or from copies or replications of your personal data.

The right to cancellation ("right to be forgotten") does not exist if the processing is required:
- to exercise the right to freedom of expression and information; to fulfill a legal obligation required by the law of the Union or of the Member States to which the controller is subject, or to carry out a task of public interest or in the exercise of official authority which is contrary to Responsible person was transferred;
- for reasons of public interest in the field of public health as referred to in Article 9 (2) (h) and (i) and Article 9 (3) GDPR;
- for archival public use, scientific or historical research purposes or for statistical purposes pursuant to Article 89 (1) GDPR, to the extent that the law referred to in paragraph 1 is likely to render impossible or seriously affect the achievement of the objectives of such processing; /> - to assert, exercise or defend legal claims.

(6) Right to Restrict Processing
You have the right to require us to restrict the processing of your personal data, if one of the following conditions is met:

a. the accuracy of the personal data is disputed by the data subject for a period of time allowing the controller to verify the accuracy of the personal data;
b. the processing is unlawful and the data subject refuses to delete the personal data and instead requests the restriction of the use of the personal data;
c. the controller no longer needs the personal data for processing purposes, but the data subject requires them to assert, exercise or defend legal claims, or
d. the person concerned has lodged an objection to the processing pursuant to Article 21 (1) of the GDPR, as long as it is not certain that the responsible reasons of the person responsible prevail over those of the person concerned.

If the processing has been restricted in accordance with the above-mentioned requirements, these personal data will be stored - with the exception of the data subject - only with the consent of the data subject or for the purpose of asserting, exercising or defending legal claims or protecting the rights of others natural or legal person or for reasons of significant public interest of the Union or of a Member State.

In order to exercise the right to restrict processing, the data subject may contact us at any time using the contact details provided above.

(7) Right to Data Portability
You have the right to have the personal information relating to you provided to us in one structured, common and machine-readable format, and you have the right to submit that data to another person without hindrance by the controller to whom the personal data has been provided, provided that:

a. the processing is based on a consent pursuant to Article 6 (1) (a) or Article 9 (2) (a) or a contract pursuant to Article 6 (1) (b) GDPR and
b. processing by automated means.

When exercising the right to data portability referred to in paragraph 1, you have the right to obtain that the personal data are transmitted directly from one controller to another, as far as technically possible is feasible. The exercise of the right to data portability is without prejudice to the right of cancellation (the right to be forgotten). This right does not apply to processing necessary for the performance of a task in the public interest or in the exercise of official authority delegated to the controller.

(8) Right of Appeal
You have the right at any time, for reasons arising out of your particular situation, to prevent the processing of personal data relating to you arising out of your particular situation Article 6 (1) (e) or (f) of the GDPR is to lodge an objection; this also applies to profiling based on these provisions. The responsible person processes the persone nated data, unless it can demonstrate compelling legitimate grounds for processing that outweigh the interests, rights and freedoms of the data subject, or the processing is for the purpose of enforcing, pursuing or defending legal claims.

If personal data is processed to operate direct mail, you have the right to object at any time to the processing of personal data concerning you for the purposes of such advertising; this also applies to profiling insofar as it is associated with such direct mail. If you object to the processing for direct marketing purposes, the personal data will no longer be processed for these purposes.

Regardless of Directive 2002/58 / EC, in the context of the use of information society services, you can exercise your right to object through automated procedures that use technical specifications.

You have the right, for reasons related to your particular situation, to the processing of personal data relating to you for scientific or historical research purposes or for statistical purposes under Article 89 (1), Objection, unless the processing is necessary to fulfill a public interest task.

The right of objection can be exercised at any time by contacting the respective person in charge.

(9) Automated decisions on a case-by-case basis, including profiling
You have the right not to be subject to a decision based solely on automated processing - including profiling - that is Has legal effect on you or significantly affects you in a similar manner. This does not apply if the decision:

a. necessary for the conclusion or performance of a contract between the data subject and the person responsible,
b. is permitted under Union or Member State legislation to which the controller is subject, and that legislation contains appropriate measures to safeguard the rights and freedoms and the legitimate interests of the data subject; or
c. with the express consent of the data subject.

The controller shall take reasonable measures to safeguard the rights and freedoms and legitimate interests of the data subject, including at least the right to obtain the intervention of a person by the controller, to express his / her own position and to challenge it belongs to the decision.

This right may be exercised at any time by the person concerned by contacting the person responsible.

(10) Right to complain to a supervisory authority
Furthermore, without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular Member State of their place of residence, their place of work or the place of the alleged infringement, if the data subject considers that the processing of their personal data infringes this Regulation.

(11) Right to effective judicial remedy
Without prejudice to any available administrative or extrajudicial remedy, including the right to complain to a supervisory authority under Article 77 of the GDPR an effective judicial remedy if it considers that its rights under this Regulation have been infringed as a result of the processing of its personal data in breach of this Regulation.

Using Google Analytics

(1) This website uses Google Analytics, a web analytics service provided by Google Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, in the event of activation of IP anonymisation on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide further information on the website Website service and internet usage related services to the website operator.

(2) The IP address provided by Google Analytics as part of Google Analytics will not be merged with any other data provided by Google.

(3) You can prevent the storage of cookies by setting your browser software accordingly; however, please note that if you do this, you may not be able to use all the features of this website to the fullest extent possible. You may also prevent the collection by Google of the data generated by the cookie and related to your use of the website (including your IP address) as well as the processing of this data by Google by using the browser plug-in available under the following link. in download and install: tools.google.com/dlpage/gaoptout.

4) This website uses Google Analytics with the extension "_anonymizeIp ()". As a result, IP addresses are processed shortened, a person-relatedness can be excluded. Insofar as the data collected about you is assigned a personal reference, it will be immediately excluded and the personal data will be deleted immediately.

(5) We use Google Analytics to analyze and regularly improve the use of our website. With the statistics we can improve our offer and make it more interesting for you as a user. For the exceptional cases in which Personal Information is transferred to the US, Google has submitted to the EU-US Privacy Shield, www.privacyshield.gov/EU-US Framework. The legal basis for the use of Google Analytics is Art. 6 para. 1 sentence 1 lit. f DSGVO.

(6) Third Party Information: Google Dublin, Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001. Terms of Use: http: // www .google.com / analytics / terms / en.html, Privacy Policy: www.google.com/intl/de/analytics/learn/privacy.html, and the Privacy Policy: www.google.com .com / intl / en / policies / privacy.

(7) This site also uses Google Analytics for cross-device analysis of visitor traffic conducted through a User ID. You can disable the cross-device analysis of your usage under My Data, Personal Information in your customer account.

Integrating Google Maps

(1) On this website we use the services offered by Google Maps. This allows us to show you interactive maps directly in the website and allow you to conveniently use the map feature.

(2) By visiting this website, Google receives the information that you have accessed the corresponding subpage of our website. In addition, the data mentioned under § 3 of this declaration will be transmitted. This is done regardless of whether Google provides a user account that you are logged in to, or if there is no user account. When you're logged in to Google, your data will be assigned directly to your account. If you do not wish to be associated with your profile on Google, you must log out before activating the button. Google stores your data as usage profiles and uses them for purposes of advertising, market research and / or tailor-made website design. Such an evaluation is done in particular (even for users who are not logged in) to provide appropriate advertising and to inform other users of the social network about their activities on our website. You have a right of objection to the formation of these user profiles, and you must comply with this to Google.

(3) For more information on the purpose and scope of the data collection and its processing by the plug-in provider, please refer to the provider's privacy policy. You can also find more information about your rights and privacy settings here: www.google.com/intl/en/policies/privacy. Google also processes your personal information in the United States and has submitted to the EU-US Privacy Shield, www.privacyshield.gov/EU-US Framework.

Google Web Fonts

This site uses so-called web fonts, provided by Google, to unify fonts. When you access a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.

To do this, the browser you're using must connect to Google's servers. As a result, Google learns that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a consistent and attractive presentation of our online services. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.

If your browser does not support web fonts, a default font will be used by your computer.

For more information about Google Web fonts, see developers.google.com/fonts/faq and in Google's Privacy Policy: www.google.com/policies/privacy/.